Wednesday, July 14, 2010

Word of Mouth Marketing is a Great Way to Make Your Business Take Off!

Let's get people talking about your business. Testimonials are a great way to increase your sales on new items. A great review can go a long way in assuring potential customers that the product is as good as the brochure says it is. So get started!

Don't be afraid to ask! Start with your regulars – make sure they have samples and demos to try out long before the items are in the brochure. Follow-up and ask them what they thought about the product and any tips they might have for some one else using the product. You might even give them an incentive if they are willing to write a short review about the products or services. Happy customers love to share positive experiences... so don't be shy!

Got a negative review? No problem! We can learn just as much from a negative review as a positive one. Find out what the customer didn’t like about the product and see if it may just be user error. I their concern is a valid one, be prepared to share this with other customers who are interested in this product.

The Golden Rule Stands! Remember, in the long run, increased sales do not come from pushing the newest products, but from good customer service. By asking for and sharing customers comments and concerns you are showing that you care about your customers and they will be more likely to help you increase your customer base by sharing with their friends what a great Avon Lady you are.

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